- Yoast SEO:
Purpose: SEO (search engine optimisation)
Why it’s good:Helps you add meta titles & descriptions, generate XML sitemaps, control social share previews for your WordPress posts/pages.
- Has readability and keyword usage analysis in the editor, which is especially helpful if you’re not an SEO expert
- Elementor:
Purpose: Page builder / design control
Why it’s good:Lets you build pages visually with a drag-and-drop interface (no coding needed).
Large template library + widgets/components for design flexibility.
When to use: If you want to create custom layouts, landing pages, or a non-standard site design rather than just using a pre-built theme.
- WP Rocket :
Purpose: Website performance / speed optimisation
Why it’s good:It handles caching, lazy-loading of images, database cleanup, minification of files – boosting site speed.
Performance (fast loading) is critical both for user experience and SEO ranking.
When to use: Especially for sites with lots of traffic, images or that serve users globally. If your hosting is slower or you haven’t optimised yet.
- WooCommerce :
Purpose: E-commerce / online store
Why it’s good:If you’re selling products/services, WooCommerce turns your WordPress site into a full-fledged store (products, payments, shipping). edugree.in+1
It’s widely used and has many extensions for everything from subscriptions to bookings.
When to use: When you need e-commerce capability. If your site is purely informational or a blog, you may not need it.
Smush
Purpose: Image optimization
Why it’s good:Compresses and resizes images without losing quality.
Speeds up your website (especially image-heavy sites).
Lazy load and bulk optimization features.
Best for: Blogs, portfolios, and e-commerce sites with many visuals.